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Subaru and Operation Warm Honored with Gold Halo Award for Transformative Community Impact

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Subaru of America, Inc. and Operation Warm® have been awarded the 2025 Gold Halo Award for Best Direct Service Initiative, recognizing their impactful work in delivering warmth and hope to underserved communities across the United States. The prestigious honor, presented by Engage for Good, highlights exemplary collaborations between companies and nonprofits that create tangible, measurable benefits for both business and society.
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Subaru Share the Love Event Sets New Record

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Subaru of America, Inc. has announced a new milestone in its long-standing commitment to community giving. The 2024 Subaru Share the Love® Event generated a record-breaking $31.7 million in donations, marking the largest contribution total in the event’s 17-year history.
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Subaru Earns Three 2025 IIHS Top Safety Pick Awards

 

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Subaru Earns Top Safety Pick Honors in 2025

 

Subaru has once again demonstrated its commitment to vehicle safety, earning multiple Top Safety Pick accolades from the Insurance Institute for Highway Safety (IIHS) in 2025. Among the vehicles recognized, the Subaru Solterra earned the prestigious Top Safety Pick+ award, while the Subaru Forester and Subaru Ascent also secured the Top Safety Pick+ designation for their respective models.

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Subaru Joins Overland Expo as Title Sponsor for 2025

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Subaru of America is gearing up to make a big splash at the 2025 Overland Expo® as the event's title sponsor, bringing its signature adventure-ready spirit to one of the premier outdoor travel gatherings of the year. The Overland Expo will showcase Subaru's latest adventure models, including the 2025 Subaru Forester Hybrid, and the rugged Wilderness editions of the Subaru Outback, Crosstrek, and Forester, which are designed for outdoor enthusiasts who crave exploration.
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Introducing the 2025 Forester Hybrid

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Subaru unveiled the highly anticipated 2025 Subaru Forester Hybrid at the 2025 Chicago Auto Show, marking the first-ever hybrid version of this beloved compact SUV. Combining Subaru's renowned all-wheel-drive capability with impressive fuel efficiency, the Forester Hybrid offers a next-generation series-parallel hybrid system designed for enhanced performance and sustainability.
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Subaru Debuts 2026 Forester Wilderness

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The next generation of off-roading is here with the most capable and rugged Forester yet– the new 2026 Subaru Forester Wilderness. With powerful capability, a refined interior, and improved on- and off-road driving performance, the 2026 Subaru Forester Wilderness is ready to amaze and astonish!
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2025 Forester is PARENTS Best Pick

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The 2025 Subaru Forester has been named a winner in the 2025 PARENTS Best Family Cars Awards, earning recognition as the Best Crossover. This prestigious honor highlights vehicles that offer top-notch performance, safety, and convenience features, tailored to meet the needs of families. The awards cover a wide range of categories, including minivans, three-row SUVs, electric vehicles, and sedans, with additional recognition given to technology and entertainment systems.
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Subaru Works to Provide Fire Relief

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Subaru is now collaborating with its national partners to support relief efforts in the communities affected by the recent California wildfires. Subaru and its retailers are providing financial assistance as well as nonprofit donations and employee matching contributions to organizations like Meals on Wheels America, the American Red Cross, the American Society for the Prevention of Cruelty to Animals (ASPCA), and World Central Kitchen.
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Subaru Announces 2025 WinterFest

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Once again, it’s time for Subaru’s annual mountain tour, Subaru WinterFest, the premier winter playground for music enthusiasts, winter sports fans, and dog lovers alike! Presented in collaboration with adventure lifestyle company and Subaru partner POWDR, WinterFest will be taking place at six mountain destinations across the U.S. this winter.
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